Sport as a lifestyle, sport as a profession, as a synonym for health, passion, companionship, challenge, and self-improvement.
Sport as a device for social impact, as an instrument of education, as a source of well-being, job creation, and promoter of good practices. Sport, as such, evolves, and those who can stay relevant and updated with the best practices will have the possibility to succeed and make an impact in their field.
This Professional Diploma covers introductory concepts of sports, developed by renowned experts in each field. From the athlete’s conception, their nutrition, performance, and psychological aspects; delving into the marketing of organisations, the management of key social networks in sports, and alternative monetisation strategies, as well as an introduction to sports analytics and the importance of data in physical performance analysis.
The aim is to help those who want to enter the sports industry in all its possibilities, as (amateur, enthusiast, elite) athletes and as professionals in fields related to it: marketing, psychology, nutrition, data, business, etc.
Fees
COURSE OUTLINES
Syllabus:
1: Basics of sport nutrition (nutrition and sports performance).
2: Injury prevention.
3: Introduction to sports psychology (daily situations in sports).
4: Basic coaching competencies.
5: Strength training in team sports.
6: Sports analytics - fundamentals.
7: Monetisation in sports (alternative income sources for sports organisations).
8: Evolution of social media in sports.
9: Marketing in sports organisations.
10: Sports sponsorship.
Learn to:
• The program will provide graduates with the ability to work with knowledge, skills, and abilities in the sports field. Semi-professional/professional personnel in the sports field such as coaches, physical trainers, assistant coaches, analysts, sports coordinators/directors, technical secretaries, sports leaders, etc.
• Upon completing the diploma course, the student will have essential knowledge regarding central topics surrounding the sports environment, which are fundamental for substantiating and generating development strategies that optimise planned processes.
• It will also allow for an understanding of various topics to establish relationships with professionals who are part of the project in the different areas that make it up.
COURSE DETAILS
Duration: 10 months.
Average Dedication: 6/8 weekly hours.
Delivered in: English.
Aimed at:
• Sports leaders.
• Professionals in the field of communication and marketing in sports environments.
• Professionals interested in getting involved in the sports field.
• Professionals interested in sports sciences and physical performance.
PREREQUISITES
A good understanding of football and coaching would be beneficial.